The 5 Best Auto Dealers Around Harrisonburg

Buying a car is a major investment, and local drivers know that choosing the right dealership can make all the difference. In this year’s Best of the Valley readers’ choice contest, voters highlighted auto dealers that go beyond sales to offer trust, transparency, and standout customer care. From Harrisonburg to Elkton, these businesses are recognized for pairing quality vehicles with service that keeps customers coming back.

At Bob Wade Subaru, drivers find more than a selection of new and pre-owned Subarus—they find a team committed to making every experience positive. For more than 30 years, the Wade family has provided a friendly, no-pressure environment where customers can explore models like the Outback and Crosstrek or browse certified pre-owned options. Their service center uses genuine parts, and the finance team is known for tailoring loans and leases to fit individual needs.

Joe Bowman Auto Plaza has been part of Harrisonburg’s automotive landscape for over 60 years. Specializing in Chevrolet vehicles, the family-run dealership pairs a wide inventory with customer-focused programs like the “Maxx Advantage,” which streamlines trade-ins and warranties. Many team members have served customers for over a decade, creating a reliable, familiar atmosphere where buyers can shop with confidence.

Just outside of Harrisonburg, Myers Ford Company Inc has provided small-town service with big-dealer resources since 1962. Offering new Fords, pre-owned models, and full mechanical and body shop services, they back sales with lifetime warranties and 24/7 rollback towing. From frame alignments to oil changes, Myers Ford is dedicated to keeping vehicles—and customers—on the road.

Find My Auto focuses on making used car shopping easy and transparent. This family-owned dealership offers a variety of makes and models, from sedans to SUVs, all backed by Carfax reports. They are known for their low-pressure sales process, flexible financing options, and dedication to helping buyers find vehicles that fit their lifestyles and budgets.

Finally, Kenny’s Auto Mart has earned a loyal following by offering well-inspected used vehicles and a straightforward buying process. Known for flexible financing and honest communication, they make sure customers feel comfortable from test drive to purchase.

These dealerships prove that when Best of the Valley voters choose a favorite, they’re looking for more than cars—they’re looking for businesses that stand behind their promises, treat customers fairly, and support the community.

Thanks, ChatGPT.